Hanging signs take exhibits to the next level by occupying unused airspace with compelling messaging. This article explores hanging sign benefits, types of structures, assembly tips and considerations for maximizing trade show ROI.
The Power of Hanging Signs
Hanging signs create focal points to attract high booth traffic. Suspended above eye level, these displays garner unmatched visibility even in chaotic halls. Signs convey branding, products and messages in captive aerial spaces other elements can’t reach.
Versatile hanging options range from simple square banners to complex architectural forms. Exposed to passing crowds on all sides, hanging displays multiplier impressions exponentially. Studies confirm exposure frequency dramatically lifts branding recall and recognition. Positioned at calculated spots, hanging signs intuitively guide attendees to destinations.
Hanging Sign Structures and Materials
Hanging displays feature lightweight metal frames wrapped in zippered fabric graphic skins that maintain crisp taught lines. Aluminum tube or plate components assemble with easy twist-and-lock connections. Common bases include squares, circles and triangles.
Tensioned fabric graphics wrap around structures, embedding logos, imagery and messaging via dye-sublimation printing. This process infuses inks directly into the material rather than a surface coating for vibrant enduring hues.
Structural builds support single or double-sided graphics. Some options incorporate lighting for added dimensionality. Banners suspend from ceilings with steel cables, chains or rods based on weight.
Economical Essential Displays vs Premium Master Series
Budget-friendly Essential hanging structures provide an entry point with quality aluminum frames and decent fabric at a one year warranty. Durability tests above averages. Strip down costs with square or circular single-sided options.
For longevity without limits, Master Series pushes the limits of innovation with stronger lighter builds, luxe fabric and killer curves. Spring for eye-popping shapes, backlighting and exotic forms. A limited lifetime warranty protects investments.
Custom Fabric Hanging Structures
Beyond standard geometrics, fully customize frame engineering and graphic design to create one-of-a-kind hanging art. Experiment with dimensional shapes like product contours or company logos. Incorporate display products into the build. Add footholds for aerial product demonstrations. Dare to Dream!
Design Best Practices
Follow designer principles for effective fabric graphics. Lead with brand identity elements like names, logos and signature colors. Use large text for readability from afar. Contrast colors to differentiate messaging elements. Leave 20% white space to avoid clutter. Unify color schemes for continuity across display components. Share key offerings likely to stop visitors in their tracks.
Setups and Teardowns to Streamline Operations
Hanging Signs assemble by locking tubes together with internal segments, then wrapping taught fabric around the frame. Attach top cables to ceiling hooks via carabiners. Remove graphics and dismantle tubes section-by-section post-show. Use provided graphics cases to prevent damage.
Simplified processes minimize labor so staff focus on attendee interactions. Diagrams illustrate component connections. Technicians are available to demonstrate assembly/disassembly.
Pro Tips for Making an Impact
Suspension height is critical. Raise banners high for visibility from a distance or lower over kiosks for intimacy. Use shapes with contours and angles to add dimensionality. Backlighting adds a glow that awakens graphics. Position focal points over target zones to intuitively direct traffic to boost sales.
Invest in Quality to Elevate Exhibits
Trust reputable premium suppliers like 123Displays to deliver next-level hanging structures that maximize trade show impact. Our U.S. team provides unmatched quality, customization, and service. Give us a call at +1 (877) 744-44-04 or send us an email at sales@123displays.com to discover robust hanging hardware designed to endure years of frequent transport and handling.